Now, in this set of lunacy, Hanook tires wanted to get a bit of exposure with their key demographic. What did the marketeers come up with? none other than a race with 3yr old ‘Sam I Am’ around the track. Now, at first glance this looks like market-death.
Here is the saving grace, ITS NOT IN THE US. Of course not, who in their right mind would do this in the US. You cannot mix cars with animals in the good old states, PITA would attempt to awkwardly smack you for doing so. No, this great stunt was staged down under, oh the lovely auzies cease to amaze me.
DANGER… TO… ANIMAL. What about the jockey?
Oh, and the porsche won, of course.